Susan Chritton

Career Strategies for the Professional

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Personal Branding for Dummies

Distinguishing yourself from the competition is important in any facet of business. Creating a clear and concise image, reputation, and status in the professional world provides an edge, whether searching for a first job, exploring a change in career, or looking to be more viable and successful in your current career. Personal Branding For Dummies is a guide through the steps of creating and maintaining a personal trademark by equating self-impression with other people's perception.

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Career Coach, Personal Branding Strategist, Speaker & Author

Susan Chritton is an Executive Career Coach and a Masters level Personal Branding Strategist who brings direction, creativity, and enthusiasm to professionals looking to engage their authentic self in the world. Her personal mission is to, "educate and empower others to use their gifts in the world."

Clients come to Susan when they are strengthening their careers inside an organization, are in career transition, or, when they need to jump start a new career path. Her work in career development draws on her ability to identify each individual's uniqueness and then arrange the variables in his or her life to map out a strategic plan.

With her wealth of credentials and extensive experience, she has served the unique career management demands of executives and rising stars.

Susan is also the author of Personal Branding for Dummies and is a sought-after speaker and workshop facilitator on personal branding and career management.

As a Career, Personal Branding, and Executive Coach, Susan is the skilled partner you need to help you transition from who you have been into who you want to become. Her process supports you once you take the decision to take an active role in the direction of your life.

Are you a professional who is experiencing career angst?  Learn more about the value of partnering with Susan to proactively manage your career and personal brand. Read More

Connect with Susan

(925) 946-9988
Lafayette, CA 94549
 

Latest Blog Post

Personal Branding and the Hollywood Gig Model

Casting for the Hollywood gig model Are you ready to be cast in the workplace as you would be cast in a Hollywood movie? A huge workforce trend is the movement toward a gig economy, one that resembles how the movie industry works. Think about how a … [Read More...]

Personal Branding during the Middle Years

During the middle phase of your career, it’s important to re-examine your brand on occasion and look at what you need to do to spice it up a bit. Don’t let your brand get stagnant or else you may soon be forgotten. Keep it fresh and keep it … [Read More...]

 

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Testimonials

Susan helped me to discover my own unique skills and attributes and showed me the best way to promote those qualities in my resume, cover letters and interviews. I can now attack the job market with a renewed sense of purpose and confidence. I highly recommend Susan for your career coaching needs. Read More
- Nancy Russell
I had the pleasure of receiving the career coaching and personal branding services of Susan Chritton as I was transitioning out of my role as Strategic Learning Manager for APL in Jan, 2009. During this time I was facing the formidable challenge of launching a job search campaign as our country was going through an economic death spiral. Susan not only helped me map out a sound and effective job search strategy, she also bolstered my confidence--not through motivational pep talks, but my helping me define and see my true value, my unique brand in the marketplace--a brand I could market to prospective employers with pride and confidence. Read More
- Danny Lewis
Susan easily becomes a long term colleague and someone who always provides advice and help in the most effective manner. Her knowledge is very much a part of her life's work that she is a Natural, and someone you know will always be available. 

Susan's work with many transitional professionals was performed with "professional enthusiasm" unlike an counselor available. She brings sincerity, understanding and perceptive to those that she guides through difficult times while influencing and advising in a very effective manner. Read More
- Richard Cerefice
Susan Chritton is the kind of working professional you dream of, but are not truly convinced exist. She is energetic with an unmatched work ethic inspiring creativity in those around her, knowledgeable in past, present, and future career trends, and tireless in her pursuit of further information. Her intuitive abilities help her draw out answers from even the most scattered goals and it's no wonder she has been tapped to write a book on personal branding; keep an eye out for its release in 2012! Read More
- Elizabeth Siliato

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Personal Branding For Dummies
Susan Chritton